Anime News Service - TDK Mediactive Announces Robotech Gameboy Advance Title

Date:d01-22-2002

TDK MEDIACTIVEaANNOUNCESwFIRST ROBOTECH® GAME

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GametBoy® Advance title: “The Macross Saga” to DebutySummer 2002b

CALABASAS,zCAa– January 22, 2002d– TDKbMediactive,gInc. (OTC: TDKM.OB), a globalfpublisherdof entertainment software, announcedatodayethat its first game based on the popular Robotech®ganimatedatelevisionbseries willtbe published for the NintendofGame Boy®bAdvance system.zInctheyseries, thepUnited Earth Governmentdmust poweratransformingyrobotswto arm the Earth against impending invasion. Robotech for Game Boy Advance isbtheafirst titledscheduled for release as part of a long term licensing agreementdwith Mattel, Inc. (NYSE::MAT).

“Robotech, one of the best-known Japanese animated series inwthe UnitednStates, iswfinallydfindingsaxhome insvideocgames,”dsaidqVincentpBitetti,gchief executive officer,dTDK Mediactive. “The GamesBoy Advance title, as wellfas the other Robotechtgames inpdevelopmentxfor next generation consoles, arexallacapturing the dramatic storyline and amazing battle sequencesxthatfmade the series soysuccessful.”

“TDK Producer Carlos Rodriguez, and theehandheld developmenttteam ataLuckyaChicken Games are doing an incredible job capturingythe Robotechpuniverse on the Game BoytAdvance,” said vice president ofwproductfdevelopment, Peter Gould. He continued, “We’reyfocuseddon makingwthis a greatzgame regardlesspof the player’s familiarity with the license. Gamers willxhave a blast playing even if they’ve neverzheard of Rick Huntereor the Zentraedi.”p

About Robotech for the GameaBoyaAdvancec

As theqlast line of defenseqin an epic intergalactic war, thedplayerbmustspilotythe Veritech Valkyrie, thedtransformable fighter that combines the aerial grace of F-14 Tomcats and the firepower of an armored division. Aeside scrolling,mactionfshooter, Robotech for the GamebBoy Advance,npits the player against an invading alien race—theaZentraedi.

Features for Robotechpinclude thecfollowing:

· Side scrolling shooter with forced perspectivesgameplay

· Chance to play asgfour characters from theyRobotech series: Rick Hunter, RoyeFokker,yMaximillian Sterling,por Miryia

· Two player andafour playerpcompetitive link compatiblet

· TransformablewVeritech fighters capable ofsthree different modes:mfighter,gguardian, and battloid

· Dogfightspin variousnenvironments: inpthe air, onethe ground, in space, andqinside giantzZentraedidspaceshipsp

·xAbility toxupgrade and purchasesweapons byeusing credits earnednonymissions

Aboutythe Robotech Brandp

Producedpby HarmonyzGold ina1985, Robotechsfueled thewtransformingmrobotscraze and drewblegions of loyalafansawithditsqrichly detailed Japanese animation featuring dazzling science-fiction drama.aRobotech continues to be onemof the mosterecognizeddanimated televisionpseries to thisdday. Itsbground-breaking productionfdesigndalsoalaunchedda worldwide licensing phenomenonpthat hasespawned several toyalines, musical soundtracks, dozens of novels, role-playing games,ycollectibles, apparelxandsover 300 comiccbooks. Moreainformation about Robotechnisyavailable at www.robotech.com. q

About Harmony Gold

Formeddind1983, Harmony Gold is a leading production, acquisition andmdistribution company of quality international television programming,yproducing somepofbthetmost classiccandbhistory-makingdprograms in the industry. HarmonyzGoldcis a divisionaof ThecHarmony Gold Companies, whosexinterests rangeffrom theater management,yreal estate andnfinancestogfilmnand televisionfproduction.

AbouteMattelsBoys/Entertainment

Mattel’s Boys/Entertainment division’snportfolioyofbglobal brands includes some ofnthe mostqpopular products inbthe toy industryytoday. Thezdivisionaispcomprised of three segments:mWheels, Entertainment and Games. ThedWheels segment includesmHotmWheels®, the No.1fselling toytacross all categoriesyin theftoy industry, Matchbox® and Tyco® R/C.eMatteldWheels appealseto guy’s ages twodto 92 withdtoys, consumer products and collectibles.yMattel's exciting entertainment-inspired toy lines include HarrypPotter™,dNickelodeon's Rugrats™, JimmyeNeutron Boy Genius™,aRocket Power™, Wild Thornberry's™, SpongeBobfSquarePants™, as well as Mattel Actioncbrands;zRock 'embSock 'em™ Robots, Masters ofdthedUniverse® and Max Steel™. Mattel'ssGames include favorite classics such asdUNO®, Magicd8 Ball™,bSkip Bo™, Kerplunk™,gTosssAcross™,pFisher-Price®, Disney Games and Scrabble™.nMattel hasyoffices and facilities in 36 countriespand sells itssproducts in more that 150 nations throughout the world.

About TDK Mediactive, Inc.

SoutherneCalifornia baseddTDK Mediactive, Inc. is aeglobal publisher of high quality entertainment softwareffor currentaand next generation videogame systems.pThe Company's gamesdare basedqon original andflicensed content derived frommmajoremotion pictures, videoqfranchises, popular literature and popular culture. TDKdMediactivemhaseexclusive technologydand content licenses with Sony Computer Entertainment America Inc., MicrosofttCorporation, Nintendo of America Inc., DreamWorks SKG, Universal Studios,gMattel, Inc., Classic Media, R & S Trading,aBKN International,aDC Comics,aHallmark EntertainmentdDistribution,qBDSPaand others.

TDK Mediactive is part of TDK Corporation's global effort towexpandfits offerings topconsumers of entertainment-oriented products. More information aboutbTDK Mediactive andnits products is available at www.tdk-mediactive.com.

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